Karran Gupta.

Fractional CMO · Performance marketing

Growth that shows up in the P&L.

You found product market fit. Scaling it is a different job. I've done that job inside Rocket Mortgage, DoorDash, YouMail, and Minibar.

Book an intro call

Accepting new engagements

Karran Gupta

The brands behind the numbers

Rocket Mortgage DoorDash Coinbase Carlyle YouMail Saje Wellness Coffee Meets Bagel Mailchimp

Why me

You don't need more advice. You need the number to move.

01

Operator, not agency

I've owned the revenue number as a CMO. You hire ownership, not billable hours.

02

Full-stack growth

Paid media, CRO, lifecycle, tracking, martech. One brain across the whole system.

03

De-risked by data

Nearly 1,500 experiments in. Test cheap, scale winners, kill losers fast.

Ways to work with me

Three engagements. Each ends in revenue.

If I'm not the right fix, I'll say so and point you to who is.

Retainer

Fractional CMO

Your marketing org, led part-time by someone who's done it.

  • Own the growth P&L
  • Hire and coach the team
  • Report to founders and board
Fixed-scope sprint

Growth audit & roadmap

An honest teardown of funnel, ad accounts, tracking, and creative. Then a plan your team can run.

  • Paid account and funnel teardown
  • Tracking and attribution review
  • Prioritized 90-day roadmap
Monthly advisory

Performance advisory

Standing counsel for founders and growth teams. I keep the engine honest.

  • Recurring working sessions
  • Experiment design and review
  • Media mix and budget calls

Case studies

Proof, not promises.

Real engagements. Real numbers.

Rocket Mortgage case study
Rocket Mortgage

Unlocking $2B in incremental loan volume

Finding the lost revenue inside a world-class funnel.

Read the case study →
YouMail case study
YouMail

Funnel improvements that cut CAC

Conversion work that made every dollar go further.

Read the case study →
FX Replay

Building a fintech SaaS growth engine

Full-funnel acquisition for a trading platform.

Ask me about it →
Let's talk · Let's talk · Let's talk · Let's talk ·
Karran Gupta

About

Who is Karran Gupta?

Most founders who call me have the same problem. The product sells, but CAC is climbing, channels are plateauing, and no one senior owns marketing. That's the job I take.

I've done it at scale: Rocket Mortgage, where the work unlocked $2B in incremental revenue. DoorDash. YouMail. Minibar. Most recently, CMO of Leverage Companies.

No magic. I find where revenue leaks: paid media, landing pages, tracking, testing. I fix it, prove it with data, and build your team to run it without me.

A few engagements at a time. Deep on each.

Beyond marketing

Marketing is my craft. Real estate is my portfolio.

Active investor and operator. Acquisitions, renovations, leasing, asset management: I'm in every decision on every property I hold.

I know the industry from the inside too, as former CMO of Leverage Companies, a Newark real estate investment firm.

Operator or investor? Let's trade notes →

  • Hands-on operations Underwriting, renovation scope, leasing, dispositions. I materially participate in each.
  • Deal-side and growth-side Executive seat inside a real estate firm. A marketer's eye for pipeline.
  • Long-term hold mindset Portfolios built like growth engines: durable, measured, compounding.

Get in touch

Have a growth problem worth solving?

Tell me what's stuck. If I can help, I'll tell you how. If I can't, I'll tell you that.

Book an intro call

Prefer email? karran@karrangupta.com